Around a 12 months in the past, information of Harvey Weinstein's historical past of misconduct broke. It sparked a brand new motion throughout social media, with girls throughout the global expressing unity with the sufferers of sexual harassment and attack by means of tagging their tales #MeToo.
Since then, the motion has snowballed. Award-winning knowledge visualisation fashion designer Valentina D'Efilippo determined to chart its building in an interactive infographic, entitled MeToomentum.
"The genesis of this challenge was once a moderately easy query," she explains. "Can social media develop into a automobile to foster social exchange, and lend a hand reshape conventional perspectives?" The design contains details about the subject matters, geographical footprint and key moments. Users can click on on other parts to learn person tweets and discover conversations surrounding them, or discover the timeline of occasions to look how the phenomenon advanced.
It's a captivating piece of knowledge visualisation, now not best in phrases of content material, but additionally in taking pictures how social media can outline a phenomenon (D'Efilippo labels it 'the anatomy of a hashtag'). It specializes in the first six months of the motion, and analyses round 200,000 tweets from that point, collected the usage of the Twitter API.
"When it got here to outlining the visible construction, we had been in search of a metaphor to make stronger some of the actions key traits – its complexity, its skill to unfold and take grasp, and its illustration of each energy and fragility," she feedback. They settled on a dandelion.
"Often regarded as a weed – and unquestionably a pest to someone pursuing the absolute best inexperienced patch – the dandelion is famend for its skill to unfold and develop any place," she provides. "But from any other attitude, the dandelion is a gorgeous and sophisticated flower. One which has been utilized in pop culture to symbolise staying power, growth, and the chance of exchange."
Read extra about how D'Efilippo created the MeToomentum infographic in this Medium publish.